› news and notes from hoerl design.


SEO or search engine optimization concept. Paper with SEO ideas or plan, cup of coffee and smartphone on wooden table desk

How To Optimize Your Website For Speed, SEO & Online Conversions

From DesignRush — Did you know that 93% of website interactions originate from a search engine? That staggering statistic proves the need to properly optimize for search engine marketing. This helps your brand rank higher for relevant keywords and, thus, increase organic traffic among valuable potential consumers. But attracting customers to your website organically isn’t the only hurdle modern brands face when attempting to improve brand awareness and increase online revenue.

Read More +
CALCOG home page


CALCOG Executive Director Bill Higgins and I spent many a Fall afternoon watching our boys play soccer. Standing on the sidelines, Bill would often tell

Read More +