GoodSpace High Performance Builders Logo
GoodSpace High Performance Builders Logo
GoodSpace High Performance Builders Logomark
GoodSpace High Performance Builders Logotype
GoodSpace High Performance Builders Logotype
Branding

GoodSpace High Performance Builders

Role
Designer
Client
GoodSpace High Performance Builders
Date
2021

Sacramento company GoodSpace High Performance Builders designs indoor spaces that are healthy, high performing, comfortable, durable, efficient, with consideration of sustainability.

The logomark is an angular/abstracted take on the curled-up Silver Fern plant, inspired by owner Andrew Taylor’s New Zealand Heritage. Starting from the top right, the form winds down and around, back into itself, and a final focal point. The winding shapes also loosely create a G and S. The mark suggests connectivity, action, and awareness of space. 

https://goodspacebuilders.com/

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